Tuesday, August 17, 2010

Public Car Auction. What Do Baby Boomers Children & The Internet Have To Do With Changing The Way we Buy Our Cars?

The days of 1980's and 90's sales people telling consumers what cars they should purchase have been fading away rapidly. We know old media such as Car TV Commercials still work, but with more choices and DVRs allowing us to skip over these commericals consumers more recently are reasearching cars on there own. With the aide of a slow economy and easy access to real people blogs, social network pages and personal experience/reviews online the perfect storm has been set. The largest population of people since the 60s are now coming of age and buying big ticket items such as there first car. These Children of Baby Boomers are opening there eyes and minds for the very first time online to a new way to purchase cars that there parents never had the oppertunity. Wholesale online at a public car auction . The way you buy you next new car in the decade of 2010 is changing. People don't need a sale person for help they are smarter and more informed than ever before. As a result people are saving thousands off dealership priced cars bidding at public car auctions!

Polls all over the United States have indicated that nearly 50% of Internet users(that's about 60 million) say that the Internet has been a huge help with making large purchases. We all know that purchasing an automobile is the second largest purchase we make outside of a Home. Whats even more interesting is that a recent poll taken from June of 2009-June 2010 as seen in the picture above indicates that Americans are spending more time online on social networks and playing video games than they are on emails now. This means a younger generation is emerging online to make large purchases online and they are the baby boomers children, "echo boomers". Our Public Car Auction is seeing this first hand as Internet sales have actually been on the rise despite a slow economy.
In 2004 60 minutes aired a story about echo boomers and noted, " The Largest Generation of young people since the 60s is beaging to come of age. They're called, "Echo Boomers" "Born Between 1982 and 1995, there are nearly 80 million of them". Five Years Later these Echo Boomers are now between the ages of 15 to 29.
With our Sales steadily on the rise this august 2010 it is becoming more and more evidant that this large group of 80 million young adults is more than happy to utilize our Public Car Auction Online Bidding System.
Our Online Bidding System works with a company called Proxibid that offers online bidding with no money down on any of our hundreds of Auction Cars. It even includes a live video/audio player to watch the Auction anywhere in the USA and hear the Auctioneer Taking Bids and describing the condition of the cars. People can then instant message via prebid or live bid which then is pops up on a online computer that is onsite in Salem NH. A Auction representaive sits high above the corwd and much like taking a phone call bid the representative rasies there hand on the online bidders behalf. To top this online experience off having a winning bid on a car allows you the option to come in person to pick it up or have it delivered to your door step.
The Furture of buying Cars is online.